In recent years, the world of film production has seen a rise in co productions, where filmmakers from different countries come together to create projects that blend various cultural influences. One such emerging player in this landscape is Handshake Media, a new film company set to make its mark by focusing on India & UK co productions.
Handshake Media aims to leverage the benefits of AVEC (Audio Visual Entertainment Content) and Independent tax rebates and credits in both countries to facilitate the collaboration between Indian and British filmmakers. By tapping into these financial incentives, the company is able to bring diverse stories and content to the screen, enriching the global cinematic landscape.
One of the key strengths of Handshake Media lies in its commitment to authenticity. By working on co productions, the company is able to bring together the best of both worlds – the rich storytelling traditions of India and the technical expertise of the UK film industry. This crossover not only allows for a unique blend of cultures and perspectives on screen but also opens doors for greater audience engagement and market potential.
For instance, films like “Santosh” and “Sister Midnight” have exemplified successful collaborations between India and the UK. These films have garnered international acclaim, premiering at prestigious festivals such as Cannes and now even competing for Oscars. With their captivating storytelling, these co produced films have showcased the power of cross-cultural collaborations and the potential for global success.
Through its focus on co productions, Handshake Media is not only aiming to create compelling and commercially successful films but also fostering cultural exchange and understanding between the two countries. By showcasing authentic stories and voices from India and the UK, the company is contributing to a more inclusive and diverse cinematic landscape.
As the film industry continues to evolve and embrace global collaborations, companies like Handshake Media are paving the way for new opportunities and innovations. By bridging cultures and creating impactful co productions, these companies are not only breaking boundaries but also setting new standards for storytelling in a multicultural world.
